West Coast value-add apartment complex
Sail West Capital

Investing West.
Building Upward.

West Coast multifamily real estate private equity and Apple App Store mobile application development — two disciplines, one vision for building lasting value.

01 — About

Two Pillars,
One Vision

Sail West Capital — Ship sailing west with upward arrow in sails

Sail West Capital is a value-added investment firm with two core competencies: acquiring and transforming multifamily real estate assets across the Western United States, and designing and developing mobile applications for the Apple App Store and beyond.

Our principal brings extensive real estate experience as an owner and operator, involved in over 140 multifamily transactions encompassing 35,000+ units and totaling more than $7 billion in value. As sole operator, we maintain a single layer of performance fees — aligning our interests directly with our investors.

Our technology division is a full-service mobile application development studio specializing in native iOS apps built with Swift and SwiftUI, published on the Apple App Store. We create everything from property management platforms to consumer-facing products — bridging real estate expertise with cutting-edge technology.

140+Transactions
$7B+Total Value
35K+Units
West Coast value-add apartment complex with resort-style amenities
02 — Real Estate

West Coast Multifamily
Private Equity

Investment Strategy

  • Target value-added urban and suburban multifamily assets in major West Coast metro areas and higher barrier-to-entry markets
  • Seek properties with under-management, deferred maintenance, and capacity to renovate to achieve rent increases
  • Introduce modern common areas, resort-style amenities, and unit renovations to drive returns
  • Embrace technology and innovation to enhance property evaluations, management, and reporting
Renovated West Coast apartment building

Acquisition Criteria

Sizing$10M to $50M, >50 units
Vintage1980 – 2024
Target Returns16-18%+ IRR / 1.7-2.0x EM
Hold Period3 – 5 Years
Leverage60 to 75% LTV
Sole Operator Advantage

Sail West acts as the sole operator for the value-added strategy, ensuring a single layer of performance fees and direct alignment with investor interests.

iOS development workspace with Xcode, Swift code, iPhone and iPad
03 — Technology

Mobile Application
Development

Sail West Capital's technology division is a full-service mobile application development studio. We specialize in building native iOS applications using Swift and SwiftUI, designed and optimized for the Apple App Store. From concept to deployment, we deliver polished, performant apps that meet Apple's highest standards for quality and user experience.

Our development process follows Apple's Human Interface Guidelines and leverages the full Apple ecosystem — including iPhone, iPad, Apple Watch, and Mac — to create seamless cross-device experiences.

iOS (iPhone & iPad)Apple App StoreSwift & SwiftUIXcodeCore Data & CloudKitTestFlightAndroidReact NativeCross-Platform

Native iOS App Development

End-to-end native iOS application development using Swift and SwiftUI. We build apps from the ground up — UI/UX design, architecture, development, testing via TestFlight, and submission to the Apple App Store.

Cross-Platform Development

When projects require both iOS and Android, we leverage React Native and cross-platform frameworks to deliver consistent experiences across all devices while maintaining native performance.

Property Technology Solutions

Purpose-built mobile apps for property management, tenant communication, maintenance tracking, and real-time portfolio analytics — leveraging our deep real estate domain expertise.

Custom App Partnerships

We partner with entrepreneurs and businesses to bring their app ideas to market — from MVP through App Store launch and ongoing iteration. Full lifecycle support from concept to scale.

Mobile application development showcase — property management apps on iPhone and iPad
App Store Compliant

Every app we build meets Apple's App Store Review Guidelines and Human Interface Guidelines.

Performance First

Native performance with optimized memory management, smooth 60fps animations, and efficient battery usage.

Our Development Process

01

Discovery

Requirements, user research, and technical scoping

02

Design

UI/UX design following Apple Human Interface Guidelines

03

Development

Native Swift/SwiftUI development with agile sprints

04

Testing

QA, TestFlight beta testing, and performance optimization

05

Launch

App Store submission, approval, and post-launch support

04 — Approach

Our Approach

Below Replacement Cost

Total basis to represent below replacement cost and in-line or below comparable sales. Strategic capital stack and de-risking through a lower than market basis, positioning against future developments in high barrier-to-entry markets.

Long Term Hold Period

Maintaining optionality with debt prepayment flexibility to optimize exits and refinance opportunities. Lower transaction costs, more bandwidth for originations, and compounding in supply-constrained Western markets.

Technology Integration

Leveraging our in-house iOS app development capabilities to build proprietary tools that enhance property evaluations, streamline operations, improve investor reporting, and create competitive advantages.

Target Property Characteristics

Good egress & ingress
Appropriate unit mix
Sufficient amenity package
No physical obsolescence
Min. 9' ceiling heights
05 — Connect

Let's Build
Together

Whether you're an investor seeking West Coast multifamily opportunities or a business looking to develop a mobile application for the Apple App Store, we'd like to hear from you.

Multifamily Investments
iOS & Mobile App Development
Strategic Collaborations
Sail West Capital